


Tracy Fulwood is an Industrial Designer, entrepreneur of 20 years, children’s book author and illustrator, parenting expert, speaker, holds a Master of Education Early Years, and has a passion to see families thrive. With these unique skills and experience, creativity and innovation collide with Early Childhood Education, and form the foundation for the Know Your Child system. Tracy designed the Know Your Child System to help parents and early childhood educators understand children at the crucial age of development of 0-5years. With over 10 years experience working in the early childhood sector, her system and products have helped thousands of parents around Australia and the world have a greater understanding of their children. When applied to toilet training, parents have a dedicated approach to their child’s needs and can toilet train their children in just days – even from 18 months old. With a passionate goal of intervention, the Know Your Child system is expanding, focusing on Well-being for Early Childhood Education.
Entrepreneur
Tracy is the founder and creator of PottyTraining.com.au and KnowYourChild.com.au. Tracy won the Australian Design Award for most outstanding Product Design Graduate Diploma in Industrial Design. Completing the Starters Hatch Business at Queensland University of Technology, Tracy was awarded a prize for innovation for her Business Start-up for Know Your Child.
Know Your Child
Tracy developed the Know Your Child system based on the foundation of understanding the unique characteristics of the individual child, with the key focus of a strength-based approach to parenting. Additionally, this encourages a whole-child focus working with children, both at home and in the classroom. Tracy is pioneering to embed Positive Education into Early Childhood Education, combining the science of well-being with the Know Your Child system.
In the Media
Tracy has appeared on Channel 10 Shark Tank, successfully receiving mentorship from Red Balloon’s Naomi Simson. She has featured twice on Channel 9 Brisbane Extra, and nationally on the children’s TV program Kidslife, and local radio. She runs Know Your Child Workshops for organisations around Australia.
Tracy has written the following parent resources:
- Know Your Child | Toilet Training
- Know Your Child | Night Training
- Personality Profile Test for Early Childhood
- Bed-Wetting: Practical Solutions for Parents
- Tracy has written a number of fun children’s resources:
- Bella and Friends Toilet Training Adventures (Also illustrated by Tracy Fulwood)
- Dumpy and The Gang Toilet Training Adventures (Co-illustrated with Lorne Fulwood)
- A Smelly Song (Also made into a song)
- The Fluffa Bird (Illustrated by Tanya Hempson)
- Dry Pants Dance (Co-created lyrics with Colin Buchanan/ music and voice by Colin Buchanan)
Awards & Memberships:
- Golden Key International Honour Society for high-achieving students – QUT Chapter
- QUT Starters Hatch Business – Awarded prize for Business Start-up – Know Your Child
- Australian Design Award Students Award for most outstanding Product Design Graduate in Industrial Design
- Australian Postgraduate Award (APA) Scholarship
